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Just the Facts: Enid Hotel Tax Initiative

Written by Marcie Mack, Ed.D., Executive Director of ERDA | July 30, 2026, 2:45:13 PM Z

 


As Enid voters are preparing to consider the proposed hotel tax initiative on the ballot on August 25, here are the facts behind the proposal and why it is being considered.


A Visitor-Funded Investment in Enid

The proposal would increase Enid’s hotel tax from 8% to 12%, generating an estimated $700,000 in additional annual revenue. Because the tax is paid by people staying in local hotels and motels, it is funded by visitors—not by local households.

For the average hotel guest, the increase would amount to approximately $4 to $6 per night, depending on the room rate.

Why Consider an Increase?

Communities throughout Oklahoma compete aggressively to attract sporting events, conferences, concerts, and visitors. According to a 2026 Sports Events & Tourism Association study, 94% of destinations provided financial incentives or funding to attract or retain sporting events in 2025. Additional funding would help Enid remain competitive when pursuing these opportunities.

Additional revenue could help:

  • Improve amenities that benefit residents and visitors
  • Support youth sports and recreational opportunities
  • Provide needed improvements at the Chisholm Trail Expo Center
  • Assist with maintenance and enhancements at Stride Bank Center
  • Strengthen Enid’s ability to attract regional and national sporting events
  • With more events the additional visitors will support local hotels, restaurants, retailers, and other businesses

How Does It Benefit Residents?

Every visitor who stays overnight spends money beyond their hotel room. They dine in local restaurants, shop in local stores, purchase fuel, and attend community events. Those dollars support local businesses and generate additional sales tax that benefits the entire community.

The goal: use visitor-generated revenue to strengthen Enid’s economy while enhancing amenities residents enjoy every day.

Below are additional resources on the proposal.

Enid Hotel Tax - City of Enid Oklahoma

Enid Hotel Tax Initiative | Support Enid Tourism – Get Informed & Vote